There is a combined total of over 2.6 million apps currently available in the two largest app stores—iTunes and Google Play— and with only the minority of apps generating the majority of downloads, it wouldn’t be unfair if you assumed that attracting and retaining app users is a difficult task. However, success does not necessarily […]
For magazine publishers looking to make an impact in the digital market, having a strong content marketing strategy has become a requirement. The problem, however, is that churning out enough high-value content to meet the demands of your information-hungry market is a time-consuming and quite often expensive task for small to mid-sized publishers. Many publishers […]
It is no secret that the consumption of video is eclipsing all other media on mobile devices. Youtube has revealed that more than half of their views now come from mobile devices, and the number of hours people spend watching videos on mobile is increasing by 100%, year over year. EMarketer also stated that 2015 saw 107.1 […]
