There are so many clear, lucrative opportunities for community newspapers to take advantage of in the digital space, and as studies have proven, the smaller the town, the more likely they are to find successful streams of revenue to tap into. Numerous case studies have proven that the smaller the paper, the larger streams of […]
There are several different ways you can approach creating a digital archive for your publication in terms of an initial investment and both your short and long term revenue plans. Different digital providers offer a variety of options, from an initial investment with zero revenue share for the life of the archive to a […]
There is nothing worth believing unless you can experience positive results for yourself, especially in terms of implementing digital tools into your overall yearly business model. Having a digital version of your newspaper may seem like a novelty item until you uncover the value in what it can provide for your readers and your advertisers. That’s […]
When Apple released the iPad it was a really exciting time for publishers, especially when Newsstand was announced as a portal to sell digital subscriptions. But since then, there have been hundreds if not thousands of new Android tablet and phone devices that subscribers can read your publications on. So should you publish to Android? […]
